Signature Styles

Discover the essence of timeless beauty with the glacial green number from the exquisite 'Jhilmil Collection'. This ensemble captures the true beauty of classic design through its intricate dori-work, meticulously...

Mawra Hocane looks resplendent garbed in this elegant attire.Deep shade of plum is encrusted by heavy thread work with a touch of spangles making this design a coveted addition to...

Mawra looks exceptionally clad in this deep sea green number etched with filigree antique gold embroidery. A panelled shirt is complemented by an embroidery trimmed chiffon dupatta & dyed pants....

A deep purple cotton net organza base is rendered with colorful embroidery done in shades of magenta, deep olive green & burnt orange threads with dull gold zari & sequins...

A colorful jaal is worked on carrot pink base becoming a heavy shirt front topped with an embroidered neckline & border. Completing the look with an embroidered chiffon dupatta &...

Deep vermilion becomes canvas for this filigree design rendered in antique gold zari & self colored thread highlighted by glinting sequins ending in heavy borders. This beautiful hue is complemented...

Giving off tribal vibes Mawra Hocane nails this traditional look garbed in this black attire decorated with heavy neckline & double borders with motifs sprawled all over in two toned...

Komal looks ravishing dressed in this pale tea pink chiffon attire. Heavily endowed with pinkish silver dori topped with blinging sequins on sheer chiffon base. Embroidered dupatta & dyed pants...

Yumna Zaidi sparkles in this in this blooming number from ‘The Meerub’. The embroidery on this garment is like a constellation of stars, each one shining with its unique radiance....

Bring to life your most elegant and poised self with this soothing Moss green ensemble, designed in the most stellar way with embroidery of sunset shades together with a vibrant...

Yumna Zaidi brings her bold and confident energy to ‘The Meerub’ by Asim Jofa. This black beauty features glorious silver embroidery and fleecy fabrics that are sure to turn heads....

Yumna Zaidi personifies elegance in 'The Meerub', a stunning collection that encapsulates the beauty of tradition with modern fashion. This exquisite pink ensemble features delicate net fabric, intricately adorned with...

A teal hued canvas is artfully illustrated with floral embroidery depicting alluring shades of pinks, beige and double shaded zari. A detailed border etched with intricate embroidery adds an exquisitely...

A traditionally rich composition is portrayed on this elegant ensemble rendered in raspberry rose shade. It is beautifully adorned with aesthetic embroidery at front and sleeves with captivating floral designs...